The GemHUB Project (GHUB Token) is a core utility token designed for use within Poplus, a next-generation blockchain-based social platform. It aims to build a sustainable digital ecosystem driven by user participation. GHUB is used within the platform for rewarding user engagement, event participation, advertising, and content payments. Its precise, participation-based incentive structure encourages active user involvement and facilitates the onboarding of new participants into the ecosystem.