XRP extended its losing streak to seven consecutive sessions, its longest since 2023, underscoring the widening fear across the broader crypto market.
Bitcoin (BTC) slid to a Monday, November 17, low of $91,113, its lowest since April 2025. Risk aversion swept across the crypto market as traders awaited key US jobs and inflation data. Falling bets on a December Fed rate cut have weighed on sentiment.
Notably, BTC erased its 2025 gains on Monday, down 1.39% year-to-date (YTD). Meanwhile, XRP has gained 4.11% YTD, despite the seven-session sell-off. Market expectations of robust institutional demand and crypto-friendly legislative developments cushioned the downside.
XRP dropped below the crucial $2.2 support level on Monday. The reversal came despite the upcoming launch of the Franklin XRP ETF (EZRP) on Tuesday, November 18.
Traders expect the Franklin XRP ETF to draw greater institutional demand, given its prominent status in the ETF space. According to VettaFi, Franklin Templeton ranks #19 on the Assets Under Management (AUM) ETF league table, with $44.7 billion in AUM. In contrast, Canary Capital ranks #231, with $84.82 million in AUM.
Notably, BTC-spot ETF issuers have seen heavy outflows in November, raising concerns about near-term institutional demand for XRP via spot ETFs. The US BTC-spot ETF market saw net outflows of $1.11 billion in the reporting week ending November 14. Early flow data for Monday, November 17, point to another day of net outflows. Another day of outflows would likely send XRP and the broader market lower.
BTC’s influence on XRP demand persists despite key developments supporting a more bullish outlook.
Pro-crypto lawyer Bill Morgan commented on XRP’s sustained pullback from July’s all-time high of $3.66, stating:
“So the XRP price is back where it was in mid June 2025 when the SEC v Ripple litigation was still ongoing, there were no spot XRP ETFs launched, no one had heard of Evernorth, and Ripple had not made its recent acquisitions.”
Franklin XRP ETF’s first day of trading could be crucial for XRP’s near-term price trajectory. While analysts are optimistic, weak demand, stemming from current market conditions, could send XRP toward the $2.0 psychological support level.
Market intelligence platform Santiment commented on the latest crypto sell-off, stating:
“The vast majority of cryptocurrencies are now flashing extreme pain for average trading returns.”
Santiment shared the average performance of wallets active in the past 30 days, which included:
Given the current market mood, Franklin Templeton’s ETF launch could be pivotal.
XRP fell 2.37% on Monday, November 17, following the previous day’s 0.84% loss, closing at $2.1641. The token mirrored the broader crypto market, which declined 2.08%.
Seven consecutive days of losses left XRP trading well below the 50-day and 200-day Exponential Moving Averages (EMAs), affirming bearish momentum.
Looking ahead, several price action catalysts could trigger a recovery, potentially sending XRP toward $2.5.
Key technical levels to watch include:
In the near term, several key scenarios are likely to dictate price trends:
These bearish events could push XRP toward the lower trendline. If breached, $2 would be the next key support level.
XRP continues to print lower highs and lower lows, a bearish indicator after failing to break out above the upper trendline in October. However, the lower trendline provided much-needed support in early November. A drop below the lower trendline could bring the $2 psychological support level into play. See the chart below for reference.
A break above the $2.20 resistance level could pave the way toward the $2.35 resistance level. A sustained move through $2.35 would bring the 50-day EMA and the $2.50 resistance level into play.
Traders remain cautious ahead of crucial US economic data, which could shift sentiment toward a December Fed rate cut.
However, the successful launch of Franklin and Bitwise’s XRP ETFs, with strong inflows, could trigger a price recovery. Traders should also monitor the progress of the Market Structure Bill on Capitol Hill, another potential price catalyst.
XRP reacted to the House passing the Market Structure Bill to the Senate on July 17, soaring 14.69%. In contrast, BTC gained just 0.39%.
The next 48 hours could decide whether XRP breaks its seven-day downtrend and if it can break away from Bitcoin’s shadow.
With over 28 years of experience in the financial industry, Bob has worked with various global rating agencies and multinational banks. Currently he is covering currencies, commodities, alternative asset classes and global equities, focusing mostly on European and Asian markets.