BUY token is the utility coin in the Buying.com network. Buying.com is a next-generation decentralized e-commerce hyper local delivery network, offering micro distribution channels powered by decentralized delivery networks. We enable smaller retailers who do not have the access to vertically integrated technology and logistic services, to access multiple delivery channels and failure monitoring, and hence, pose a serious threat to larger retailers by offering a fully integrated peer-peer delivery network with a top class delivery service. Our solution offers the most competitive delivery system which can result in 10-30% cost reduction compared to current expenses and expand the business's geographical reach to help increase its revenue. Current scope of the project focuses on restaurants and food-delivery businesses.