Pump.fun (PUMP) has jumped by 11% in the past 7 days as DEX volumes have surged in July. Based on the latest price action, a break of a key resistance could result in a 60% upside potential for this token.
Meme coins have taken a toll during this bear market, as demand for risky assets has waned in an environment marked by high interest rates and persistent geopolitical tensions.
However, PUMP has managed to trim its 2026 losses to just 2%, outpacing well-established tokens like Bitcoin (BTC) and Ethereum (ETH) by a significant extent.
The protocol’s ongoing token burn, funded by a portion of the fees it collects from traders, could be one of the driving forces that have helped the token recover in the past few weeks.
Moreover, on-chain data indicates that usage levels have been increasing. According to DeFi Llama, DEX volumes broke a 3-month downtrend in July as they rose by 14% compared to the previous month.
In addition, Pump.fun’s fees increased by nearly 23% compared to June, rising to $82 million.
The latest data from this project indicates that Pump.fun has burned $417 million worth of PUMP since the program was launched, accounting for 15% of the asset’s circulating market cap.
Although they initially allocated 100% of the collected fees to the burn, the percentage was dropped to around 50% in April this year.
Heading to the daily chart, we can see some interesting price action signals, starting with a confirmed inverse head and shoulders pattern — a bullish setup whose upside potential of 30% has been fully realized now.
Meanwhile, trading volumes have gone up by 37% in the past 24 hours and currently account for 12% of the asset’s circulating market cap, indicating rising buying pressure and an ongoing short squeeze.
As of today, PUMP is once again retesting its 200-day exponential moving average (EMA). This is a key technical indicator and resistance level that, if broken, could mark the beginning of an uptrend for the token.
We just saw Uniswap (UNI) cross above this level yesterday and prompt a strong short squeeze, and Pump.fun could follow if DEX volumes continue to increase. Our target in that scenario would be the $0.0032 area, meaning a 60% upside potential for PUMP.
Yesterday, the protocol announced the launch of multi-chain token transfers (including USDC) with 0% fees via the Pump.fun app.
This new feature supports BNB Chain, Solana, Robinhood Chain, Base, and Ethereum token transfers to reduce friction for users, allowing them to fund their Pump.fun account easily.
Same as we saw with Uniswap, cryptocurrencies currently need a strong catalyst to manage to push through their sell walls and reverse their downtrends.
We have been repeatedly stating that this bear market is already over or will soon be, and a handful of tokens, including PUMP, appear to be spearheading what could be the beginning of the next bullish cycle.
Alejandro Arrieche specializes in drafting news articles that incorporate technical analysis for traders and possesses in-depth knowledge of value investing and fundamental analysis.